You're about to learn how to start making money
from placing advertisements on your website –
without even doing actual ad selling.

Sounds strange or complicated?
Well, it's not!

Millions of site owners are already earning money month after month by putting advertising on their sites; after reading the following tutorial, you'll know how the whole system works, what you need to do, and how to do it.

Let's get started!

A few years ago, Google revolutionized the entire online advertising industry.
First, they introduced a new Internet advertising program called Google Adwords.

The program offered any advertiser who wanted to increase his website traffic, a good way to promote his site on Google through contextual text ads.
Advertisers could choose various search terms, related to their site's topic and buy them.

For example: a real estate agency could buy terms like "real estate" and any user who searched for this term on Google, could see a text ad from that company, alongside the “natural” search engine results.

The program works on a “pay per click” model (aka PPC), which means that the advertiser doesn't pay for ad views – but only for actual user clicks (website visits).

Advertisers immediately fell in love with this new Internet marketing concept.
It enabled them to pay reasonable ad rates, but only for proven results (high quality targeted traffic).

Google became the leading web advertising player and today, tons of companies that wish to advertise their products or services on the Internet and bring more traffic to their site, use it regularly.

 

After the huge success generated from its PPC (pay per click) ads, Google took the concept and brought it to a new level.
It wanted to increase its profits even further from its search engine advertising program.

The solution? Collaborating with millions of site owners (aka web publishers), who would install and display relevant Google ads on their sites and in return would share the ad revenue with Google.

This program is called Google Adsense.

 

Almost any webmaster can put ads on his website simply by going to the Google Adsense sign up page and by registering his site with them.

How does it work?
After joining the program, you'll receive a short piece of code, which you'll need to put into your site's HTML source code (it's easy and they give specific instructions on how to do it).

This code will generate the text or image ads (you get to choose which) that will appear on your site.
The greatness of this program is that most ads that your visitor will see will be related to your website content.

Google's algorithm matches the advertisements that it delivers to your site with the topic of your pages.
If your page is about music, the visitor will see music related advertisements; if it's about web design, he'll see web design related ads and so on.

That's what contextual advertising is all about: showing sponsored ads that relate to the same subject of your site and getting high click through rates (aka CTR) – due to the ads' usefulness for the site's users.

 

Whenever a visitor on your site clicks on one of your Google delivered ads, you're being paid.

The user doesn't have to buy anything on the advertiser's site, doesn't have to fill out a form or even do anything – the actual click is all that matters here.

The more people click on your ads – the more money you make.

Here's how the advertising cycle works:

An advertiser buys a campaign from Google.

The campaign is delivered through the Google search engine and/or through Google's partner content sites (yep, that's you – Google's partner).

The advertiser pays per each user click, meaning, per each visitor sent to his site from yours.

You, as a member of Google's content network, receive a meaningful share of that paid click cost.