Paid surveys are a part of a broader field called
“Market Research”.
When a certain corporation wants to get their target market's opinions,
shopping preferences, views and ideas, they order a consumer survey
(or a focus group) from a marketing research company.
In most cases, such surveys are being conducted when a company is
planning to launch a new product or interested in improving an existing
one.
They need to know what their potential customers think, feel, love or
hate about their product or about their brand and this customer
feedback is essential to them.
You apply to be a participant
via the marketing research company's website
(by filling out a screening questionnaire with your demographic
data).
After they examine your questionnaire, you will
receive a confirmation
email, telling you if you've been
accepted or not.
If you qualified, you'll start accepting survey
participation invitations via email with
a link to the relevant survey (some companies require installing a
special survey-taking software).
You take market surveys, answering questions
about products and services.
You are paid for the surveys you completed the
previous month.
It depends on the length of the survey and the
time it takes to complete it.
Sometimes, it may also depend on the requested target audience profile.
Companies can order research surveys based on demographic parameters
such as gender, age, marital status, geographic location, education
level, housing type, native language, ethnic background, income level
and employment status.
When you join a survey service, you will be required to give the above
details, so they can send you surveys that match your individual
profile as well as the ordering company's needs.
Typically, short basic surveys, that don't take more than a couple of
minutes to fill out, can pay $3-$10 per survey.
The longer they get and the more time it takes to fill out the entire
questionnaire (some may require up to 30 minutes), the payout increases
and can reach $50-$75 per survey.
Usually, you're getting paid either by check or through Paypal.
Most companies send the payments once or twice per month
Here are a few examples of paid market research survey offers,
to get you started.
They will enable you to “test the waters” and see
if this can work for you.
All the offers below are 100% totally free to join.
Global Test Market Surveys
Survey Downline
Opinion Outpost
Survey4Profit
Snap
Dollars